COMMAND CENTER
If you can't answer that question in 10 seconds, you're flying blind. And flying blind is expensive.
You have an agency for TV. Another for digital. Someone managing LSAs. A call center. Maybe a billboard company.
Each one sends you a report. Each report looks fine. "Impressions up 20%!" "CTR improved!" "Great month!"
But when the partners ask: "What's our cost per signed case? Which channel is actually driving revenue? Should we spend more on TV or digital?"
...you don't have a confident answer.
Wants you to spend more on TV
Thinks SEO is the answer to everything
Doesn't want you to know their real close rate
WHY TRUST ME
8-figure annual ad budget. Partners who asked hard questions and expected real answers.
I built the dashboards that connected every dollar of ad spend to signed cases. I fired agencies who couldn't prove their value. I rebuilt intake operations that were dropping 30% of good leads.
I've had to defend marketing budgets to people who would cut them in a heartbeat if the numbers didn't work.
This isn't theory. This is what I did, every day, with real money on the line.
They each optimize their piece. No one optimizes the machine.
Wasted spend you can't even see — every month without real visibility is another month of invisible waste
Good leads dying in a broken intake process — your call center might be dropping 30% of good leads
Competitors who DO have clarity pulling ahead — they know what works and double down
You need someone whose only job is to make your marketing actually work.
Not someone who's incentivized to sell you more of what they offer.
THE SOLUTION
Not a consultant who hands you a deck and disappears. A strategic partner embedded in your business.
Hold agencies accountable. Review contracts. Recommend changes. Fire underperformers. Find better partners.
Connect ad spend → leads → signed cases. See ROI in real-time. Know exactly what's working and what's wasting money.
Secret-shop your call center. Improve scripts. Fix the leaks. Stop good leads from dying on the vine.
Know what happened, why, and what we're doing about it. Make decisions with data, not gut feel.
I work with 5-6 firms per year. You get dedicated CMO-level thinking, without the $350K salary. Real attention, not an account manager juggling 50 clients.
Deep dive into your current setup. Vendor contracts, agency reports, intake data, attribution. Find the leaks.
Connect your data sources. Build live dashboards that show real ROI, not vanity metrics.
Regular strategy calls. Vendor accountability. Ongoing optimization. Course corrections.
Test new channels. Optimize spend allocation. Build on what works. Cut what doesn't.
Book a 30-minute Command Center Consultation. We'll look at your current setup, identify the biggest leaks, and see if there's a fit.
No pitch deck. No pressure. Just a focused conversation about your marketing reality.